That's the message Mitt Romney is sending loud and clear with his new tv ad buy. It is a curious move since Santorum seems to be the one surging. I assume the meeting at Romney SuperPAC HQ went something like this:
Political Consultant #1: It appears from the polls we are no longer winning in Michigan.
Political Consultant #2: What have we done in the past when we found we were not winning somewhere?
Political Consultant #3: When we found ourselves down in Iowa and Florida, we ran a ton of negative ads about how awful Newt Gingrich is.
Political Consultant #1: It is agreed then. Let's spend half a million on negative ads targeted at Newt Gingrich.
That's Team Romney ... Rinse, Lather with napalm, Repeat.
Monday, February 13, 2012
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